91����

It�s a hefty, half-pound bundle of deliciousness that Goldberg ate nearly every day of his college career. Since August�s designation as National Sandwich Month coincides with the beginning of a new school year, it�s a fitting time to recognize the class of 2019 innovator who created this classic.

�It was always so funny to see my name on the screen when it was a special,� Goldberg said. �Sometimes I�d be behind someone who ordered it, and someone would point out who I was, and they�d say, �Oh, you�re the Goldberg�I love the Goldberg.�

�It is such a claim to fame.�

So much so, that Goldberg swears the sandwich helped him win the class presidency during his second year at 91����: �It came out during the time when formal campaigning wasn�t allowed yet and made my name a talking point.�

Campus Favorite

Den workers would start his sandwich before he even got in line. When indecisive students saw it, they�d say, �I�ll have what he�s having,�� said Valerie Murdock, a former Den staffer who now works in marketing for the college.

�It became very popular with the football team,� Murdock said. �I�m sure they can endorse it. It�s got a lot of meat and bacon.�

Goldberg was such a faithful customer that when he got sick and missed two days, the sandwich makers peppered his friends with questions about his well-being. While his sandwich may be a special, he was certainly a favorite.

�Charlie reminded me of Jimmy Fallon, he was always so nice and so patient, and really funny,� Murdock said. �Even though the Goldberg was a big deal, he was never flashy about it. He was always very humble about this big honor.�

Of course such acclaim could evoke different reactions, and maybe a teeny bit of jealousy.

�Some of my friends think it�s so funny,� Goldberg said. �Others are like, �Of course this would happen to you.�

�Everyone who works at the Den always gave me special attention and I really appreciate it, it was so kind of them,� he said. �But it wasn�t just me. If you go there, they remember you. And it was always nice to see the same people every day.�

When the Wildcat Den initially announced The Goldberg as a special on its Facebook page, his mom, Margaret Morris, shared the post on Instagram, adding: �I know bragging about one�s child on social media is verboten, but I�ve never been prouder! #worththetuition.�

His parents came to lunch and ordered the sandwich on the Friday of a Parents� Weekend, �and I think they were surprised to discover how delicious it was,� Goldberg said.

Sandwich Magnitude

While some purists may balk at calling a wrap a sandwich, Goldberg insists that it is.

�It should absolutely be counted as a sandwich,� he said. �It has the magnitude of a sandwich. It has all the ingredients of a sandwich�when you think about it, a wrap is just a really wide piece of bread enclosing a sandwich.� 

Goldberg, a Chicago area native, now lives and works as a business analyst in Charlotte. He�s searching for something�anything�to replace his namesake.

As much as he�s tried, he�s never found another sandwich shop or restaurant that makes it right. He once even bought all the ingredients and tried, without success, to make it at home.

�I don�t know if it�s the ingredients or the care it�s made with, but there�s no replicating the Goldberg,� he said. �Nothing comes close.�

Fortunately, Charlotte isn�t that far from 91����, and Goldberg has already planned one work-related recruiting trip to his alma mater, which may very well coincide with lunch time. It�s not a drive he can make every day, but he�s circumspect:

�It might be good that I won�t be eating so much bacon.�